Each year, more businesses have their IT department create chatbots which are used to help improve the overall customer experience. What some IT managers don’t realize is that they can use the same technology to create a chatbot that helps improve business efficiency, product development, and the overall employee experience. Not only can IT managers set up the chatbots in a way that helps employees get answers to routine questions, but IT managers can also use the automated technology used to power the chatbots to complete the routine tasks that slow the product development process. Businesses that have already set up chatbots to handle mundane employee tasks report that they’ve experienced noticeably improved productivity.
There are multiple ways that chatbots aide with both business growth and product development. IT managers create chatbots that:
- Collect post-product development feedback and data
- Chatbots can be programmed to perform simultaneous tasks
- Chatbots are frequently used to help with employee training
- Natural Language Processing makes for easier multilingual support
There are several ways that chatbots are used to encourage business growth, including:
- Data collection
- Instant feedback
- More efficient employee training programs
- Using Natural Language Processing to provide support for multilingual consumers
Business who take the time to humanize their chatbots reap the biggest rewards. Chatbot humanizing techniques include:
- Giving the chatbot a pleasant name
- Making the chatbot friendly and chatty
- Creating a non-pushy, engaging greeting that perfectly reflects the business’s brand
- Adding little touches that give the chatbot a personality
Helping you set-up an outstanding and effective chatbot is just one of the many digital marketing strategies Empowered Pulse helps you develop. Each of Empowered Pulse’s digital marketing strategies is designed to turn your business from just another drop in the bucket into a financial success story. Contact us to learn how we can use chatbots and other digital marketing strategies to help your business excel.